5 Website Mistakes That Turn Customers Away
- ecowebnz
- May 12
- 2 min read
Updated: May 22
...and how to fix them fast
You don’t need a complicated website — just one that works.
That means when someone visits your site, they instantly know:
Who you are
What you do
What to do next
Here are 5 common mistakes that could be turning visitors away — and how to fix them easily.
Mistake #1: No Clear Headline
Why it matters:
If your homepage doesn’t quickly explain who you are and what you do, visitors click away. They don’t have time to guess.
✅ Quick Fix:
Use a clear headline that says what you do and who you help.
Example:
"Reliable Plumbing Services for Homes and Businesses in Christchurch"
Mistake #2: No Clear Call to Action (CTA)
Why it matters:
If your visitor doesn’t know what to do next, they won’t do anything.
✅ Quick Fix:
Use one strong CTA and repeat it throughout your site.
Examples:
“Book a Free Call”
“Order Online”
“Get a Free Quote”
Mistake #3: Overcomplicated or Confusing Layout
Why it matters:
A cluttered layout overwhelms people. If they can’t find what they need, they leave.
✅ Quick Fix:
Stick to a clean, simple design. Use short sentences, lots of white space, and clear buttons. Your site should feel easy — not busy.
Mistake #4: No Real Photos or Social Proof
Why it matters:
Stock photos and vague promises don’t build trust. People want to see the real business behind the screen.
✅ Quick Fix:
Use real images of you, your team, or your work.
Add 1–2 short customer reviews or Google ratings.
Mistake #5: Not Mobile-Friendly
Why it matters:
More than half your visitors will check your site from their phone. If it looks broken, loads slowly, or text is too small — you lose trust fast.
✅ Quick Fix:
Test your site on your phone. Make sure buttons are tappable, text is readable, and images scale correctly. All EcoWeb websites are mobile-friendly by default.
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